Learn the Highly paid skill
Students, beginners, business owners, marketers, freelancers, and e-commerce professionals looking to build digital marketing skills and drive measurable ROI.
Students
Build practical digital marketing skills from the ground up.
Begineers
Learn digital marketing fundamentals and core platforms.
Small Business Owners
Use digital marketing to reach customers and grow your business.
Curriculum Structure
Month 1: Google Ads Mastery & Performance Max (PMax)
- Advanced Keyword Matching & Negative Keyword Strategies
- Google Performance Max Campaigns & Asset Group Setup
- Bidding Strategies (Target CPA, Target ROAS, Maximize Conversions)
Month 2: Amazon Advertising Mastery
- Amazon Sponsored Products & Sponsored Brands Campaigns
- Product Detail Page (PDP) Optimization for Ad Conversions
- Amazon Search Terms, Negative Targeting, & Bid Management
Month 3: Analytics, Tracking & Remarketing
- Live Campaign Audit & ROAS Optimization Techniques
- Budget Allocation Across Search & E-Commerce Channels
- Final Assessment & Live Project Presentation
Month 4: Live Campaign Optimization & Certification Capstone
- Advanced GA4 Setup, Custom Events, and Funnel Analysis
- Cross-Platform Remarketing Campaigns (Google & Social Retargeting Concepts)
- Landing Page Conversion Rate Optimization (CRO) Basics
