Learn the Highly paid skill
Students, Beginners, small business owners, and entry-level marketers seeking foundational knowledge and core platform setup.
Students
Who wants to build a strong foundation in digital marketing
Begineers
Who are new to digital marketing and want to learn from scratch
Small Business Owners
Who wants to grow their business using digital marketing
Curriculum Structure
Month 1: Fundamentals & Google Search Ads
- Introduction to Digital Marketing & Paid Acquisition Strategies
Setting up Google Ads Accounts & Keyword Research (Match Types, Search Intent)
Writing High-Converting Ad Copy & Setting Budget Caps
Month 2: Google Display & YouTube Ads
- Target Audience Creation & Audience Segments
- Visual Ad Formats: Display Banners, Remarketing, and Video/YouTube Ads
- Conversion Tracking Setup & Basic Google Analytics (GA4) Integration
Month 3: Introduction to Amazon Advertising
Fundamentals of Selling on Amazon (Seller Central Basics)
Amazon Sponsored Products (Manual vs. Automatic Campaigns)
Basic Keyword Optimization for E-Commerce
